The 22 Immutable Laws of Marketing

Unabridged
Author: Jack Trout , Jack Prelutsky , Al Ries
Narrator: Al Ries
Genres: Business, Marketing, Non-Fiction
Publisher: HarperCollins Publishers
Date: March 1993
Length: 1 hour
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Formats:
  • WMA

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Overview

The authors have distilled their 40-plus years of marketing expertise to provide the key to today's competitive marketplace, showing you what makes some products inordinately successful while others fall by the wayside.

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