Arrogance
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Great book with an appropriate title. Mr. Goldberg is much stronger in his condemnation of the MSM this time around. Good for him, and good for us. After listening to the 25 or so well documented examples of the MSM bending, twisting or otherwise misreporting the basic facts or not reporting relevant facts or often completely ignoring a story when the facts or the story doesn't fit the preconceived (liberal) view of the way the world should be, one must recognize that the MSM is at best broken or at worst purposefully evil. In either case, Arrogance is appropriate, as it appears they think that rest of us are too stupid to notice.
I don't usually take the time to write reviews, but this book was a real disappointment. Stripped of its hyperbole, this book doesn't make a really strong case. As a specific example, Mr. Goldberg complains about an instance in the 2000 Gore-Bush campaign in which Democrats charged that Republicans had used subliminal messages in their ads. Specifically, the ad flashed up the word "Rats" for a couple of frames, or about 1/30th of a second. Mr. Goldberg simply implies that it was wrong for the New York Times to have run such a story, but does not make a factual argument against it. His implication is that something which is only presented for 1/30th of a second can't be important, and ignores whatever is known or unknown about the effectiveness of subliminal advertising. Overall, I thought his arguments were pretty weak, and unless you agreed with his view already, it was an unpersuasive book. I would stay away from this book.
This is a great book. Not only does he give great reasoning, he cites statistics and real world examples that really bring things to light. Very entertaining and informative.
Even liberals must admit that Godlberg has done an excellent job of proving his point that there is a liberal--intended or unintended--bias in media, resulting in an arrogance that permeates much of the media establishment in the U.S. Give us more!