Chasing Cool: Standing Out in Today's Cluttered Marketplace

Unabridged
Author: Noah Kerner , Gene Pressman
Narrator: Johnny Heller
Genres: Business, Marketing
Publisher: Tantor Media
Date: June 2007
Length: 6 hours
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Formats:
  • CD

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Overview

The former creative director and co-CEO of Barneys joins forces with a celebrated 28-year-old marketing maverick to teach readers how to break through the clutter and achieve a relevant point of difference in this entertaining and imminently readable book.

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