How to Get Your Point Across in 30 Seconds or Less

Version: Abridged
Author: Milo O. Frank
Narrator: Milo O. Frank
Genres: Business & Economics, Self Development
Publisher: Simon & Schuster Audio
Published In: December 1999
Length: 45 minutes
Tell Your Friends:



You can get your point across in 30 seconds. Media research proves it. Television commercials capitalize on it. People are only able to give their full, undivided attention in 30 second "bites."

Milo Frank, former CBS television talent and casting head, who teaches communication skills to the top executives of such Fortune 500 companies as AT&T, IBM and Bank of America, shows you how easy it is to get your point across in 30 seconds -- and get what you want. Whether you are writing a letter or memo, making a speech, asking for a raise or promotion, making a point, or closing a sale, How To Get Your Point Across In 30 Seconds Or Less is an invaluable training tool for both business people and professionals. You will be amazed at your enhanced effectiveness when you discover how to use the 30 second message to get exactly what you want.

Reviews (10)


Written by Anonymous on April 21st, 2012

  • Book Rating: 5/5

Short audio but worthwhile. Excellent information, and well-presented.


Written by a Reader in Los Angeles on June 27th, 2007

  • Book Rating: 2/5

The tips in this book were perfect for the 1980s, but fail in today's more anti-egoist (for better or for worse) business climate. The politically correct, touchy-feely, be-a-team-player office guy is not going to learn much from Mr. Frank. Sadly, perhaps, in order to really make it in the business world today, you either have to have no individual self (only an altruistic receptivity to others' wants and needs) or convince those around you that you have no such self. Again, not exactly the thing back then, but it sure is now.


Written by MA AT on April 12th, 2006

  • Book Rating: 1/5

Offered nothing useful. A child could have provided more info.

How To Get Your Point Across In 30 Seconds

Written by tj from FORT COLLINS, CO on June 21st, 2005

  • Book Rating: 3/5

What can I was quick and done within seconds...good points on improving communication. Worth the listen.

How to getyour point in 30 seconds

Written by Anonymous on May 11th, 2005

  • Book Rating: 2/5

This series is useless without the workbooks that come with it. I am not sure it would be great if it had them.

How to get your point across in 30 seconds

Written by Darlaina Harrigan on February 14th, 2005

  • Book Rating: 5/5

This book was short, sweet and to the point. It actually works.


Written by DJ on January 20th, 2005

  • Book Rating: 2/5

Entertaining listening. Was more of a production than just a reading. Content a little light. Examples were a bit weak, but some good tidbits.

How to get your point across in 30 seconds or less

Written by Johnny Y2k on November 2nd, 2004

  • Book Rating: 4/5

For those of us, like myself, who struggle with getting our point across, this is a great primer. Short and to-the-point, it was easy to digest and never dull. My biggest complaints were technical. When listening to self-improvement CDs/tapes I often like to "rewind" and catch key points again. Unfortunately, this CD only had a few tracks and I found myself searching a lot to find what I wanted. The audio was poor at times and the actors were uninspiring and unconvincing. Also, I was left feeling cheated by the lack of real-world examples. All-in-all though, it was worth the time and I would check out other titles by this author. I give it 27 johnnys out of 38. oAo

Not worth the time

Written by Meyer on September 13th, 2004

  • Book Rating: 2/5

Not really worth the time although it is only 1 CD. The author gives nothing new and it wasn't particularly entertaining.

How to get your Point Across in 20 seconds

Written by Joel from bethlehem, PA on August 13th, 2004

  • Book Rating: 1/5

I was hoping for a lot more out of this. The author liked to let you know he was from hollywood. He coverd some basic ideas you learned in high school and dramatized it with anecdotes. Have an objective, sometimes a hook works, write the body, and close it. There you go, just saved you some time. :)

Author Details

Author Details

Frank, Milo O.

Milo Ogden Frank is a nationally acclaimed authority on communications skills and strategies. His proven techniques have brought him success in an extraordinary career as an actors' agent, Director of Talent and Casting for CBS Television, a writer-producer of feature films at MGM and independently, vice president in charge of production for Cinerama. He is also a many-yeared veteran of communications skills seminars for business and politicians, a lecturer, and the only American working in his particular area with Chinese, Japanese, Indians, and Malaysians in South-east Asia. Mr. Frank and hi