A nice mindless read (or listen). If you've spent any time at the JumpTheShark website, you're just going to hear a re-hash of the site content, so don't waste your time. It starts fine, but hearing "we saw a fin" or "it was sharkbait" over and over, you'll quickly hit the button on your car radio for another channel.
Jon Hein is the creator of the award-winning website www.jumptheshark.com that gets over four million page views a month. He has contributed articles to "Esquire" and "TV Guide," and has been featured in "USA Today" as well as on NPR, "The Howard Stern Show," and "Good Morning America,"