Die Betriebswirtschaft: Business

Version: Unabridged
Author: Patricia Ryan Paulsell , Anne-Katrin Gramberg , Karin Evans
Narrator: Unknown
Genres: Business & Economics, Non-Fiction, Language, Language Instruction
Publisher: Michigan State University Press
Published In: February 2000
Length: 1 hour
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Overview

The much-anticipated second edition of this innovative, proficiency oriented materials packet for advanced college-level "business German" instruction includes a completely revised and updated two-volume textbook/workbook -- Volume 1: Die Volks- und Weltwirtschaft (Economics), and Volume 2: Die Betriebswirtschaft (Business). Other materials include a PC and MAC compatible CD ROM, which features full-color full-screen images, new visual content, and revised listening texts, audio cassettes with additional listening text exercises; an instructors resource manual with new transparency masters, and example tests.

Building on the original edition, this program presents important thematic areas and basic concepts of business and economics relative to Germany. Beyond the presentation of thematic areas and basic concepts, these materials also include information and exercises for increasing student proficiency with the organizational, grammatical, and syntactical features of formal written German business discourse. Also included are exercises designed to build cross-cultural sensitivity as applied to the business setting. Exercise types, formats, and tasks are commensurate with the Prufung Wirtschaftsdeutsch International.

Specifically designed for American and Canadian college/university students, this full-year program is highly adaptable to third year, fourth year, or graduate levels.

Author Details

Author Details

Paulsell, Patricia Ryan

Patricia Ryan Paulsell is Professor of German at Michigan State UNiversity. She is also Co-Director of the Center for Language Education and Research; Director for Business Language Initiatives, Center for International Business Education and Research.

Evans, Karin

KARIN EVANS has been a writer and editor at many major national publications, including "Newsweek", "Outside, "and "Health. "Her writing has also appeared in such places as "More Magazine", the "Los Angeles Times" and the "New York Times. "Her book, "The Lost Daughters of China "(Tarcher, Penguin/Putnam, 2000) was a national bestseller. With Amy Tan, she co-authored the text for "Mei-Mei: Portraits from a Chinese Orphanage" (Photographs by Richard Bowen, Chronicle Books, 2005).